THE REAL ESTATE
DR. PHILIP HART, PH.D.
HART REALTY ADVISORS
WATCH THIS VIDEO TO SEE WHAT
THESE PANELISTS HAD TO SAY.
Real estate management compa- nies will need to implement successful diversity programs in order
to remain competitive, according to
the speakers in this panel discussion.
Demographic trends point toward
an increasingly diverse society and
workforce. Reflecting this diversity
of the population in your staff pays
through a company’s ability to maintain different viewpoints and hire the
best and brightest talent.
The speakers cited several inci-
dents, from college and professional
sports, to companies in the real es-
tate industry, where organizations
became more inclusive and expe-
rienced periods of unprecedented
growth. That said, the commercial
real estate industry has a long way
to go in diversifying senior and mid-
management positions. Only six
percent of senior positions and 14
percent of mid-management posi-
tions are filled by African-American,
Latino and Asian-American profes-
The panel then discussed how
commercial real estate can remedy
this situation and take advantage of
the benefits of diversity. The first step
is simply being inclusive and being
aware of inclusiveness in your business operations—not only in how
you staff your company and properties, but also in how your business
interacts with the community. You
can demonstrate responsibility to the
community through inclusiveness,
improving your overall brand.
This requires being proactive and
searching for qualified minority candidates for open positions. The talent
is out there, the panel emphasized,
but too often, companies are passive in filling these positions, simply
waiting for applications to come in.
The speakers dispelled the notion of
a talent gap, explaining that there is
rather an opportunity gap. Organizations such as IREM, a community of
professionals, can create the means
to close that opportunity gap by diversifying membership, providing
mentors for young professionals and
creating networks through which
talent can be identified.