Clearing Up the Cloud
In 2012, though, it’s neither useful,
nor good practice, to think of the
cloud solely as a place to put things.
More and more, cloud services are
expanding to encompass more than
simple file storage, turning into e-mail and productivity suites. Contacts, calendars and mail are moving to the cloud, allowing for complete synchronicity between your
personal computer, your workstation, your mobile phone, your
tablet and (believe it or not) your
Cloud services like Dropbox are
more than an app for your iPhone
or iPad, they’re a key component
to switching up your workflow.
It might be easy to upload files to
your Dropbox through the website,
but it’s even easier if you take a sec-
ond to install the Dropbox plug-in
on your PC or Mac.
Online storage is nice. It means
never having to fumble around in
your pocket for a flash drive or constantly e-mail yourself files on the
go. Contemporary cloud services
do more than let you store files—
they can keep your day in sync.
Services like Apple’s iCloud (and
to an extent Google’s cloud services) seamlessly sync your day-to-day
appointments from Outlook or iCal
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Say a tenant or business contact changes the time of a meeting,
iCloud sees the change and automatically adjusts your calendar accordingly on your iPhone, your
iPad, your PC and online. It can
even be integrated into some of the
property management apps you use
everyday, meaning that your data
is the same regardless of the device
you entered it on.
So if you have four technicians
on a maintenance crew, each carrying an iPhone or iPad, their notes
and app data are in perfect sync.
They can glance at their devices and
know what their co-workers have
done in terms of maintenance requests, what materials they’ve used
and even get instructions from the
property manager without wasting
time and energy going from the
work site to the office and back.
Content and data are king. You
can’t serve your clients or your business team successfully if you’ve got
gaps in your data. The cloud keeps
you in sync with your business and
your business in sync with you.
ZACH TARVIN ( ZTARVIN@IREM.ORG) IS
THE EDITORIAL ASSISTANT OF JPM.