officers of IREM Brazil Chapter No. 111, including chapter president Fernanda Lisboa, CPM,
ARM®. The event was highlighted with the presentation of ARM certificates and pins to nine
Brazilians who had recently completed accreditation courses offered in Sao Paulo and were
taught by Pedro Vermales, CPM, and Ramon
Venero, CPM.
IReM ReaCHes ReaL estate
COMMUNIty IN eUROPe
Recognizing the importance of being visible at
high-level international real estate expositions,
IREM took advantage of two opportunities in
late 2009. In September, IREM exhibited at
ProEstate in St. Petersburg, Russia, and was
given a speaking platform, with Natalie Brecher,
CPM, attracting a standing-room-only crowd.
In October, IREM had a stand at ExpoReal
in Munich, Germany, in collaboration with the
National Association of Realtors®. ExpoReal
brings together thousands of real estate companies and investors from throughout Europe,
creating a unique opportunity for IREM to
promote the organization and its members and
connect with other international organizations.
Represented by Past President Pamela Monroe,
CPM, and Nancye Kirk, IREM vice president of
strategic initiatives, IREM conducted meetings
with organizations from Hungary, Poland, the
European Union, as well as several real estate
management companies.
actively offering CPM designation courses for
the last year.
According to discussions with IREM
Members in Poznan, 16,000 property managers are licensed in Poland—about 10,000 are
actively working as third-party managers. Of
these, about 2,000 are third-party commercial
managers and 8,000 are residential managers.
One of the greatest challenges facing IREM
Members in Poland is creating a value proposition for managers of residential properties,
especially condominiums. According to Jan
Pieta, CPM, and an IREM instructor in Poland,
“Condominium owners do not see value of
property management. They think they can do it
themselves. Also, people seldom sell their units,
so they don’t think so much about appreciation.”
For this reason, the IREM Poland chapter will
be focusing on initiatives to educate owners to
understand what management does and why it
is needed and worth the cost.
for more
INformATIoN
ABoUT Irem
INTerNATIoNAL
ProgrAmS VISIT
www.irem.org/
international.
VaLUe OF PROFessIONaL PROPeRty
MaNageMeNt ReINFORCed IN POLaNd
Following ExpoReal, Nancye Kirk took part as
a speaker at the Polish Federation of Property
Management Associations’ (PFSZN) annual
conference and met with members of IREM
Poland Chapter No. 108, which has been
INteRNatIONaL MeMbeRs weLCOMed
IN HawaII
When IREM Members gathered in Hawaii for
the Fall Business and Governance Meeting
and Success Series 2009, members from Brazil,
Canada (with record attendance), China, Japan,
Korea and Poland were in attendance. A highlight was the installation of new CPM Members
in China, representing the first CPM designees resulting from the IREM partnership to
offer education with the Shanghai Weston Real
Estate Management Institute.
In addition to attending board and other
meetings, international attendees had the
opportunity to attend a special education
session on target marketing for real estate management companies, presented by Shannon
Alter, CPM, and Richard Muhlebach, CPM. n