THE RIGHT STUFF Does your property management team
have what it takes to be green?
com) IS THE
PRINCIPAL OF JDM
THE NEW IREM
GuiDe TO GReeN
AND KIRK VIzzIER.
COPY OF THE
IREM KEY REPORT
GuiDe TO GReeN
AROUND THE WORLD, REAL ESTATE
OWNERS, INvESTORS AND PROPERTY
MANAGEMENT FIRMS HAvE REALIzED
THAT SUSTAINABILITY IS NOT A FAD
OR MARKETING GIMMICK, but a requirement for all properties to stay competitive. But
who is going to transform the tens of thousands
of properties that need to go green?
Many property management companies have
created task forces to generate programs and
ideas for leading their companies toward green
operations, while others have outsourced the
task. However, don’t expect a corporate strike
force to transform your operations over the
weekend; most improvements will be implemented by the individuals already managing
each property. Despite efforts at the corporate
level, the success of a company’s sustainability
initiative relies on the selection, education and
motivation of property management teams.
The first step toward ensuring an efficiently
operated property is putting the right people on
the job. A single building may have the value of
a small- or mid-size publicly-traded company,
and management’s approach toward energy efficiency could have millions of dollars of impact.
Property managers and engineers should be
appropriate for that level of investment.
To identify which managers and engineers
will improve energy efficiency, understand how
they view the objective. Do they see energy
efficiency as essential to maintaining a profit-
able building? Do they employ green prac-
tices and measure energy consumption in their
homes? Successful property management teams
are staffed with individuals who will scrutinize
building operations and lead the team through
changes and enhancements. Those unwilling to
alter operations will limit the potential benefits
of sustainability, while involved team members
will exploit opportunities, engaging with ten-
ants and discovering energy and cost savings.